Companies Ad – Advertising Terms & Conditions
Last updated: [May 12, 2025]
(Please review carefully; by creating or running any campaign on the Companies Ad platform you accept these Terms. Capitalized terms are defined in Section 1.)
| Term | Meaning |
| ---------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Platform | The Companies Ad website, APIs, reporting tools, SDKs and all related services provided by Companies Ad division of Commerce Visibility Solutions. |
| Advertiser | A verified business that purchases advertising inventory through the Platform. |
| Publisher | A verified business that makes its digital properties available for display of Ads sold through the Platform. |
| User | Any authorised representative who accesses the Platform on behalf of an Advertiser or Publisher. |
| Ad | Any creative, code, tag, text, image, video, audio, software or other content supplied for placement. |
| Impression, Click, Action, Sale, Day | The billing units recorded by the Platform’s server logs in line with the selected pricing model (CPC, CPM, CPA, CPD, CPS). |
| Applicable Law | All UAE federal and Dubai-level statutes, regulations, executive resolutions, free-zone rules and self-regulatory codes that apply to advertising, e-commerce, media and data protection (including Federal Decree-Law No. 15 of 2018, Cabinet Decision No. 23 of 2020, Federal Decree-Law No. 34 of 2021, Federal Decree-Law No. 45 of 2021 and TDRA/DET guidelines). |
2. Acceptance & Modification
These Terms form a binding contract between you and Companies Ad .
We may amend the Terms at any time. Material changes will be announced at least 30 days in advance. Continued use after the effective date constitutes acceptance.
3. Eligibility, Verification & Account Security
Business-only network. Registration is limited to lawfully incorporated companies. UAE entities or foreign companies targeting UAE inventory must supply a valid Trade or Free-Zone Licence, VAT Registration Certificate (if applicable) and any required e-media licence numbers.
Sanctions & AML. All parties are screened against UAE Cabinet terrorist lists and Central Bank sanctions directives.
Authorised access. You must restrict Platform access to authorised personnel and protect login credentials.
4. Ad Submission & Content Standards
Ads must comply with Applicable Law, these Terms, the Creative Guidelines and any publisher-specific policies.
At least one prominent element of Ads directed at UAE users must appear in modern standard Arabic unless exempted by TDRA or DET.
Restricted categories such as alcohol, gambling, medical devices, virtual assets and political messaging are prohibited or require prior written approval from the relevant UAE authority.
We may refuse, suspend or remove any Ad or campaign at our sole discretion.
5. Campaign Delivery, Targeting & Optimisation
Billing statistics are based solely on our server logs.
You control targeting settings and must meet all consent and privacy requirements under UAE data-protection law.
If an Ad fails to serve, we may show a default creative of our choosing.
Optimisation tools and suggestions are provided “as-is” without performance guarantees.
6. Pricing, Payments & Taxes
All charges are in UAE dirhams (AED/USD) unless we agree otherwise in writing.
Fees are exclusive of UAE VAT. VAT (currently 5 %) will be added where applicable.
Advertisers must pre-fund accounts; payments are non-refundable except as required by law.
Publishers may request withdrawals once the minimum balance is met, subject to a fraud-review hold period.
Each party is responsible for its own taxes.
7. Fraud Detection & Invalid Activity
We employ automated and manual systems to detect bot, proxy, repetitive or invalid activity.
We may adjust, withhold or debit amounts derived from invalid activity. Our determination is final absent manifest error.
You must cooperate with any fraud investigation.
8. Intellectual Property
You grant us and participating Publishers a worldwide, non-exclusive, royalty-free licence to display and distribute your Ads for the campaign term.
We own all rights in the Platform. No licence is granted except as expressly stated.
Suggestions or feedback may be used without restriction or compensation.
9. Confidentiality & Data Protection
Campaign data, pricing, reports and other non-public information are confidential and may be used only to perform these Terms.
Each party shall comply with Federal Decree-Law No. 45 of 2021 (PDPL) and any executive regulations, act as an independent data controller (or processor where applicable), and honour data-subject rights.
Personal data may be hosted in our GCC data centre or an approved UAE cloud zone. Cross-border transfers must meet PDPL Chapter 4 conditions.
10. Term, Termination & Suspension
These Terms apply from account creation until terminated.
Either party may terminate on 30 days’ written notice.
We may suspend or terminate immediately for policy violations, non-payment, suspected fraud or legal obligation.
We may retain reporting data for legal, billing and fraud-analysis purposes.
11. Disclaimers & Limitation of Liability
The Platform and services are provided “as is” without warranty. We do not guarantee impressions, clicks, conversions or revenue.
Neither party is liable for indirect or consequential damages or lost profits.
Each party’s total liability is limited to the amounts paid or payable during the six months preceding the claim.
12. Indemnification
You shall indemnify and hold harmless Companies Ad , its affiliates and their officers, directors and employees from any third-party claims arising from your Ads, content, landing pages, breach of these Terms or violation of Applicable Law.
13. Governing Law & Dispute Resolution
These Terms are governed by the laws of the United Arab Emirates as applied in the Emirate of Dubai.
The parties will attempt in good faith to resolve any dispute within 30 days.
Failing resolution, disputes shall be submitted to the exclusive jurisdiction of the Dubai Courts or, where both parties agree, the DIFC Courts.
Proceedings shall be conducted in English with certified Arabic translation filed where required.
14. Miscellaneous
Trade compliance. You warrant that your activities do not violate UAE export-control or sanctions regulations.
Force majeure. Neither party is liable for delays caused by events beyond reasonable control, including government directives, public-health restrictions or royal decrees.
Entire agreement. These Terms constitute the entire agreement and supersede all prior understandings.
Assignment. Neither party may assign rights or obligations without written consent, except to an affiliate or successor.
Relationship. The parties are independent contractors.
Severability. If any provision is held unenforceable, the remaining provisions continue in effect.
Notices. Formal notices must be in writing and delivered to the contact details below or to any updated address provided in writing.
15. Contact Information
Legal & Compliance: legal@companiesad.com
Data Protection Officer: privacy@companiesad.com
By Using our services“You Agree” or by uploading any Ad creative, you confirm that you have read, understood and accepted these Advertising Terms & Conditions.
Companies Ad Publisher Terms and Conditions
PLEASE READ VERY CAREFULLY THESE TERMS AND CONDITIONS AND THE FAQ BEFORE REGISTERING FOR THE Companies Ad PUBLISHER ONLINE PROGRAM. PARTICIPATION IN THE Companies Ad PUBLISHER ONLINE PROGRAM INDICATES THAT YOU ACCEPT THESE TERMS AND CONDITIONS.
This agreement ("Agreement") between You and Companies Ad consists of these Companies Ad Online Program (the "Program") Standard Terms and Conditions ("Terms and Conditions"). "You" or "Publisher" means any entity identified in an enrollment form submitted by the same or affiliated persons, and/or any agency or network acting on its (or their) behalf, which shall also be bound by the terms of this Agreement.
Participation in the Program is subject to Companies Ad’s prior approval and Your continued compliance with the Program Policies ("Program Policies"). Companies Ad reserves the right to refuse participation to any applicant or participant at any time in its sole discretion. By enrolling in the Program, You represent that You are at least 18 years of age and agree that Companies Ad may serve third party and/or Companies Ad provided advertisements ("Ads") in connection with the Web site(s) and/or mobile content that You designate, or such other properties expressly authorized in writing by Companies Ad (including by electronic mail) (such other properties, "Other Properties"). Multiple accounts held by the same individual or entity are subject to immediate termination unless expressly authorized in writing by Companies Ad(including by electronic mail). You must have and abide by an appropriate privacy policy that clearly discloses that third parties may be placing and reading cookies on your users’ browser, or using web beacons to collect information, in the course of ads being served on your website. Your privacy policy should also include information about user options for cookie management.
You agree to comply with the specifications provided by Companies Ad from time to time to enable proper delivery, display, tracking, and reporting of Ads in connection with Your Property(ies), including without limitation by not modifying the JavaScript or other programming provided to You by Companies Ad in any way, unless expressly authorized in writing by Companies Ad(including by electronic mail).
All Ads shall be grouped by Companies Ad and displayed to end users of the Property(ies) as ad units (such groups of Ads referred to as "Ad Units") in standard formats as offered generally by Companies Ad from time to time, as may be described in the FAQ. You may select a format approved by Companies Ad for the display of Ad Units in connection with the Property(ies), but You acknowledge and agree that Ads : (i) shall only be displayed in connection with the Property(ies), each of which is subject to review and approval by Companies Ad in its discretion at any time; and (ii) shall be subject to the placement guidelines set forth herein.
You agree not to display on the same Web page in connection with which any Ad Unit is displayed (a "Serviced Page") any advertisement(s) or content that an end user of Your Property(ies) would reasonably confuse with a Companies Ad advertisement or otherwise associate with Companies Ad. Certain Companies Ad services available as part of the Program may contain filtering capability that You may access through Your account. However, if You elect to enable any such filters, You acknowledge and agree that: (i) it is Your responsibility to enable such features in accordance with the specifications provided by Companies Ad, and (ii) Companies Ad does not and cannot commit that all results will be limited to results elected by enabling such filter(s).
You agree to direct to Companies Ad, and not to any advertiser, any communication regarding any Ad(s) displayed in connection with Your Property(ies).
You are solely responsible for the Property(ies), including all content and materials, maintenance and operation thereof, the proper implementation of Companies Ad's specifications, and adherence to the terms of this Agreement, including compliance with the Program Policies. Companies Ad reserves the right to investigate, at its own discretion, any activity that may violate this Agreement, including but not limited to any use of a software application to access Ads, or any engagement in any activity prohibited by this Agreement. Companies Ad is not responsible for anything related to Your Property(ies), including without limitation the receipt of queries from end users of Your Property(ies) or the transmission of data between Your Property(ies) and Companies Ad.
You shall not, and shall not authorize or encourage any third party to: (i) directly or indirectly generate queries, or impressions of or clicks on any Ad through any automated, deceptive, fraudulent or other invalid means, including but not limited to through repeated manual clicks, the use of robots or other automated query tools and/or computer generated search requests, and/or the unauthorized use of other search engine optimization services and/or software; (ii) edit, modify, filter, truncate or change the order of the information contained in any Ad or Ad Unit, or remove, obscure or minimize any Ad or Ad Unit in any way without authorization from Companies Ad; (iii) frame, minimize, remove or otherwise inhibit the full and complete display of any Web page accessed by an end user after clicking on any part of an Ad ("Advertiser Page"); (iv) redirect an end user away from any Advertiser Page; provide a version of the Advertiser Page that is different from the page an end user would access by going directly to the Advertiser Page; (v) display any Ad(s) on any Web page or any Web site that contains any pornographic, hate-related, violent, or illegal content; (vi) directly or indirectly access, launch, and/or activate Ads through or from, or otherwise incorporate the Ads in, any software application, Web site, or other means other than Your Property(ies), and then only to the extent expressly permitted by this Agreement; (vii) "crawl", "spider", index or in any non-transitory manner store or cache information obtained from any Ads, or any part, copy, or derivative thereto; (viii) act in any way that violates any Program Policies posted on the Companies Ad Web Site, as may be revised from time to time, or any other agreement between You and Companies Ad(including without limitation the Companies Ad Advertising program terms); (ix) disseminate malware; (x) create a new account to use the Program after Companies Ad has terminated this Agreement with You as a result of your breach of this Agreement; or (xi) engage in any action or practice that reflects poorly on Companies Ad or otherwise disparages or devalues Companies Ad’s reputation or goodwill. You acknowledge that any attempted participation or violation of any of the foregoing is a material breach of this Agreement and that we may pursue any and all applicable legal and equitable remedies against You, including an immediate suspension of Your account or termination of this Agreement, and the pursuit of all available civil or criminal remedies.
You may terminate this Agreement with or without cause at any time by sending written notice of your desire to cancel Your participation in the Program to our support desk. This Agreement will be deemed terminated within ten (10) business days of Companies Ad's receipt of Your notice. Companies Ad may investigate any activity that may violate this Agreement. Companies Ad may at any time, in its sole discretion, terminate all or part of the Program, terminate this Agreement, or suspend or terminate the participation of any Property in all or part of the Program for any reason. In addition, Companies Ad reserves the right to terminate without notice any account that has not generated a sufficient number of valid clicks on Ads or valid impressions of Ads (in each case as measured by Companies Ad) for a period of two (6) months or more.
You agree not to disclose Companies Ad Confidential Information without Companies Ad's prior written consent. "Companies Ad Confidential Information" includes without limitation: (a) all Companies Ad software, technology, programming, specifications, materials, guidelines and documentation relating to the Program; (b) click-through rates or other statistics relating to Property performance in the Program provided to You by Companies Ad; and (c) any other information designated in writing by Companies Ad as "Confidential" or an equivalent designation. However, You may accurately disclose the amount of Companies Ad’s gross payments to You pursuant to the Program.
Companies Ad makes no guarantee regarding the level of impressions of Ads or clicks on any Ad, the timing of delivery of such impressions and/or clicks or the amount of any payment to be made to You under this Agreement. In addition, for the avoidance of doubt, Companies Ad does not guarantee the Program will be operable at all times or during any down time (i) caused by outages to any public Internet backbones, networks or servers, (ii) caused by any failures of Your equipment, systems or local access services, (iii) for previously scheduled maintenance or (iv) relating to events beyond Companies Ad’s control such as strikes, riots, insurrection, fires, floods, explosions, war, governmental action, labor conditions, earthquakes, natural disasters, or interruptions in Internet services to an area where Companies Ad(or its wholly owned subsidiaries) or Your servers are located or co-located.
Companies Ad MAKES NO WARRANTY, EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WITH RESPECT TO ADVERTISING AND OTHER SERVICES, AND EXPRESSLY DISCLAIMS THE WARRANTIES OR CONDITIONS OF NONINFRINGEMENT, MERCHANTABILITY, AND FITNESS FOR ANY PARTICULAR PURPOSE.
EXCEPT FOR ANY INDEMNIFICATION AND CONFIDENTIALITY OBLIGATIONS HEREUNDER OR YOUR BREACH OF ANY INTELLECTUAL PROPERTY RIGHTS AND/OR PROPRIETARY INTERESTS RELATING TO THE PROGRAM, (i) IN NO EVENT SHALL EITHER PARTY BE LIABLE UNDER THIS AGREEMENT FOR ANY CONSEQUENTIAL, SPECIAL, INDIRECT, EXEMPLARY, OR PUNITIVE DAMAGES WHETHER IN CONTRACT, TORT OR ANY OTHER LEGAL THEORY, EVEN IF SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES AND NOTWITHSTANDING ANY FAILURE OF ESSENTIAL PURPOSE OF ANY LIMITED REMEDY AND (ii) Companies Ad'S AGGREGATE LIABILITY TO PUBLISHER UNDER THIS AGREEMENT FOR ANY CLAIM IS LIMITED TO THE NET AMOUNT PAID BY Companies Ad TO PUBLISHER DURING THE THREE MONTH PERIOD IMMEDIATELY PRECEDING THE DATE OF THE CLAIM. Each party acknowledges that the other party has entered into this Agreement relying on the limitations of liability stated herein and that those limitations are an essential basis of the bargain between the parties. Without limiting the foregoing and except for payment obligations, neither party shall have any liability for any failure or delay resulting from any condition beyond the reasonable control of such party, including but not limited to governmental action or acts of terrorism, earthquake or other acts of God, labor conditions, and power failures.
You shall receive a payment related to the number of valid clicks on Ads as determined by Companies Ad for its participants in the Program. In the event the Agreement is terminated, Companies Ad shall pay Your earned balance to You within approximately ninety (90) days after the end of the calendar month in which the Agreement is terminated by You or by Companies Ad. Notwithstanding the foregoing, Companies Ad shall not be liable for any payment based on any amounts which result from invalid queries or invalid clicks or impressions on Ads generated by any person, bot, automated program or similar device, as reasonably determined by Companies Ad, including without limitation through any clicks or impressions (i) originating from Your IP addresses or computers under Your control, (ii) solicited by payment of money, false representation, or request for end users to click on Ads, or (iii) solicited by payment of money, false representation or as a result of any breach of this Agreement by You for any applicable pay period. Companies Ad reserves the right to withhold payment or charge back Your account due to any of the foregoing or any breach of this Agreement by You, pending Companies Ad's reasonable investigation of any of the foregoing or any breach of this Agreement by You, or in the event that an advertiser whose Ads are displayed in connection with Your Property(ies) defaults on payment for such Ads to Companies Ad. To ensure proper payment, You are solely responsible for providing and maintaining accurate address and other contact information as well as payment information associated with Your account. You agree to pay all applicable taxes or charges imposed by any government entity in connection with Your participation in the Program. Companies Ad may change its pricing and/or payment structure at any time. If You dispute any payment made under the Program, You must notify Companies Ad in writing within thirty (30) days of any such payment; failure to so notify Companies Ad shall result in the waiver by You of any claim relating to any such disputed payment.
You represent and warrant that (a) all of the information provided by You to Companies Ad to enroll in the Program is correct and current; (b) You are the owner of each Property or You are legally authorized to act on behalf of the owner of such Property(ies) for the purposes of this Agreement and the Program; (c) You have all necessary right, power, and authority to enter into this Agreement and to perform the acts required of You hereunder; and (d) You have complied and will continue to comply with all applicable laws, statutes, ordinances, and regulations (including without limitation the CAN-SPAM Act of 2003 and any relevant data protection or privacy laws) in Your performance of any acts hereunder. You further represent and warrant that each Property and any material displayed therein: (i) comply with all applicable laws, statutes, ordinances, and regulations; (ii) do not breach and have not breached any duty toward or rights of any person or entity including, without limitation, rights of intellectual property, publicity or privacy, or rights or duties under consumer protection, product liability, tort, or contract theories; and (iii) are not pornographic, hate-related or otherwise violent in content.
You agree to indemnify, defend and hold Companies Ad, its agents, affiliates, subsidiaries, directors, officers, employees, and applicable third parties (e.g. relevant advertisers, syndication partners, licensors, licensees, consultants and contractors) (collectively "Indemnified Person(s)") harmless from and against any and all third party claims, liability, loss, and expense (including damage awards, settlement amounts, and reasonable legal fees), brought against any Indemnified Person(s), arising out of, related to or which may arise from Your use of the Program, the Property(ies), and/or Your breach of any term of this Agreement.
You acknowledge that Companies Ad owns all right, title and interest, including without limitation all Intellectual Property Rights, in and to the Program (includingCompanies Ad's ad serving technology), and that You will not acquire any right, title, or interest in or to the Program except as expressly set forth in this Agreement. You will not modify, adapt, translate, prepare derivative works from, decompile, reverse engineer, disassemble or otherwise attempt to derive source code from any Companies Ad services, software, or documentation, or create or attempt to create a substitute or similar service or product through use of or access to the Program or proprietary information related thereto.